More enabled filters does not guarantee that there will be less ads. To decide which filters suit your needs, read their descriptions and navigate by the labels ( ads, privacy, recommended, etc.). blocking ads, social media widgets, cookie notices, protecting the user from online scams. There are eight of them, each category unites several filters that serve and share a common purpose, i.e. To see the full list of these categories (not to be confused with content blockers), open the Protection section by tapping the shield icon, then go to Safari protection → Filters. Rules are developed to block ads, trackers, and more.Īll filters are grouped into thematic categories.

If you have an enabled ad blocker when browsing, it constantly checks the visited pages and elements on them against these filtering rules, and blocks anything that matches. Each filter is a list of filtering rules. Filters Ĭontent blockers' work is based on filters, also sometimes referred to as filter lists. Tip: keep all content blockers enabled for the best filtering quality. Previously Apple only allowed each content blocker to contain a maximum of 50K filtering rules, but with iOS 15 release the upper limit has moved to 150K rules.Īll content blockers, their statuses, which thematic filters they currently include, and a total number of used filtering rules can be found on the respective screen in Advanced settings (tap the gear icon at the bottom right → General → Advanced settings → Content blockers). AdGuard for iOS contains six content blockers: General, Privacy, Social, Security, Custom, and Other. Content blockers Ĭontent blockers serve as 'containers' for filtering rules that do the actual job of blocking ads and tracking. Features ĪdGuard and AdGuard Pro for iOS offer lots of features for blocking ads, trackers and creating user rules, both in Safari and on network level. So if you have purchased AdGuard Pro, there is no need to download AdGuard and buy a license there, and vice versa. They used to differ in functionality due to the changing App Store review guidelines, but now these two apps are basically the same. Don't be misled by their names, both apps block ads on smartphones and tablets by Apple. These apps are designed to block ads and trackers in Safari, other browsers, and apps, and to manage DNS protection.

If you look for AdGuard in the App Store, you'll find two apps - AdGuard and AdGuard Pro.

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